An internal tool that allows users to create customizable post-campaign wrap reports by aggregating data across four platforms, increading productivity by 4x.
An exploration of frameworks and concepts that explore new ad supply opportunities across specific cohorts of users.
Intentially designed ad templates that seamlessly integrate into the NYT storytelling environment.
Empowering specialized data analysts to generate custom reports and uncover strategic insights.
Redesigning a dashboard to have clearer data hierarchy and intuitive filters, making comparing key metrics and access important features effortless.
Premium, scalable native ad experiences for the newsletter that drive performance and stand out in the market.
